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Champion

2. November 2010

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Champion

Founded: 1919 Headquarters: Winston-Salem, North Carolina Website: http://www.championusa.com/ Since 1919, Champion Athleticwear has brought you some of the biggest innovations in athletic apparel, most notably, the world-famous hoodie. They were on the forefront of the design and production of it. But you made it a classic. And they’ve kept right on improving it. Now their [...]

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Orisue

13. October 2010

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Orisue

Founded: 2006 Headquarters: Key people: Michael Huynh (founder), Allen Doan (President) Website: http://orisue.com/ Celebs spotted in Orisue include: Kevin Durant, 50 Cent, Bun B, Soulja Boy, Rick Ross, and The Game. “A piece of paper is plain and dimensionless. By carefully following a series of precise folds, that piece of paper transforms into a three-dimensional [...]

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Gant

13. October 2010

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Gant

Founder: Bernard Gant Founded: 1941 Headquarters: New Haven, CT Website: http://www.gant.com The Gant style is defined as modern sportswear that is in line with fashion trends while remaining classic. As urban fashion continues to trend to a cleaner more sophisticated style Gant has become increasingly popular in that venue. Gant is part of a movement [...]

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Jordan

12. October 2010

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Jordan

Founded: 1984 Headquarters: Beaverton, Oregon Key people: Michael Jordan, Dwayne Wade, Derek Jeter, & Carmelo Anthony Website: http://www.nike.com/jumpman23/index.html Early in 1984, Nike was a struggling shoe company. The running shoe phenomenon that had fueled their sales in previous years was slowly dying and they needed a way to reinvent themselves. At the same time, rookie [...]

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Nike

12. October 2010

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Nike

Founded: 1964 Headquarters: Beaverton, Oregon Key people: Phil Knight, Bill Bowerman, Steve Pefontaine Website: http://www.nike.com/ Originally named Blue Ribbon Sports when founded by Phil Knight and Bill Bowerman in 1964, the name was changed to Nike 1978, after the Greek goddess of victory. In 1972 the “Swoosh” was created and would become one of the [...]

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Lacoste

7. October 2010

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Lacoste

Founded: 1933 Headquarters: France Key people: Rene Lacoste, Simone Lacoste, Catherine Lacoste Website: http://www.lacoste.com/ Lacoste Celebs: Eminem, P. Diddy, Cassie, Andy Roddick, Jessica Simpson, and more. The LACOSTE legend was born in 1933, when René Lacoste revolutionized mens’ fashion replacing the classical woven fabric, long-sleeved and starched shirts on the courts, by what has now [...]

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